Hi! I am Animesh

I am a strategic designer. I believe design, while creating value, should also serve a greater purpose. This is what I want to work on. To design so that I can address the bigger picture also while creating value.

I am not a believer in single design methodology. Each problem needs a specific approach, which could be a combination of design methodologies as well. So, based on different needs, I suggest different approaches. I am quite interested in systems and exploring how value is generated in the system. Using tools developed at Delft value institute, I make sure suitable value is generated for each stakeholder in the system while designing.

Coming from a traditional rural India, I always believed in deeper connections between businesses and communities. Now, I create strategies, and propositions that help businesses such communities and connect with them on a deeper level.

Apart from work, I love swimming, travelling and trying out new dishes from different places I visit. I enjoy observing people express themselves in different situations. Early morning strolls in a new city are the perfect way to fall in love with the city.

I enjoy trying out new things. Do you have a good story, idea or proposition? Let's connect...

To continue working on the things I believe in, I have started Purposely Innovation, through which I help businesses to design strategy, innovate business models, build sustainable businesses and explore the future to find what it holds for the business. Check it out...

Purposely Innovation
Let's connect!

Do you want to talk to me about something, want more information about a project or do you have a project in mind? Let’s talk!

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